Margin Warfare:
How Human Sellers Can Outsmart AI
As AI transforms the sales landscape, the role of human sellers has never been more crucial. Join us for this six-session webinar series to learn how to safeguard your margins, harness unique human selling strengths, and excel in this changing environment.
Led by experts Kristin Westberg of The Rev Collective and Bryan Gray of Revenue Path Group, this series will equip you with the tools and insights needed to stay competitive and irreplaceable.
Tuesday Nov 5th @ 11am MT
- The impact of commoditization, compressed selling time, and consensus decision-making
- The concept of above and below the line margin; there is no more margin to squeeze from operations
- How sales teams win or lose margin during the 2 moments of truth
Tuesday Nov 12th @ 11am MT
- Learn The Priority Sale approach
- Develop the tools to engage your prospect’s primitive brain
- Gain the skills to access prospects at higher levels
Tuesday Nov 19th @ 1pm MT
- Sales and marketing at scale have oversaturated all channels, overwhelmed your prospects, and driven up costs
- Data insights are driving all of your competitors to target the same prospects as you
- Your prospects are ignoring you and think you’re the same as everyone else
Wednesday Dec 4th @ 1pm MT
- Why human sellers and marketers are still essential in the age of AI
- Key skills needed for sales and marketing professionals to complement AI agents
- How to maintain a competitive edge with a human touch
Tuesday Dec 10th @ 11am MT
- The role of the human seller in the age of AI
- The role of AI in sales and how it affects revenue and margins
- How to develop and train your team to adopt this hybrid model
Wednesday Dec 18th @ 11am MT
- Emerging trends and overlooked shifts impacting sales
- Preparing for the unexpected technological advancements
- Adopting the new paradigm for sellers while others are stuck in the past